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Webinar: Introducing the New WIC Brand
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10/4/2016
When: Tuesday, October 4, 2016
1:30-2:30 PM EDT
Where: United States

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The National Recruitment & Retention Campaign, organized by the National WIC Association, is a three-year outreach and advertising campaign developed and designed with partners, Sullivan and Meredith, to:
1. Increase enrollment of WIC eligible moms,
2. Improve perception of the WIC program, and
3. Retain moms in the WIC program longer.

At the Nutrition Education & Breastfeeding Promotion Conference that took place in Denver at the beginning of September, Sullivan presented the creative work they've done that will serve as a foundation for the larger campaign that will roll out this fall. If you were unable to attend the conference in Denver, the National WIC Association doesn't want you to miss out! They've organized two webinars: the first on October 4th at at 1:30 pm Eastern time, the second October 5th at 3:00 pm Eastern time. Join to learn more about the new brand, the campaign and what you can do on the local or state level to amplify the campaign.

Register for the October 4th or October 5th webinar.

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