Why Don’t the Village Residents Cross the Road?

 

Allouez is a Village of 15,494 (2004) residents in the Green Bay, Wisconsin metropolitan area.    The Village is bordered on the west side by the Fox River.  A railroad bed along the Fox River was abandoned in the 1980s and turned into the Fox River Recreational Trail during the late 1990s.  This trail runs from the City of Green Bay through Allouez and on through the City of De Pere. It is 16 miles long and ends in the rural community of Greenleaf.   As the trail has increased in popularity, more people who live in Allouez have tried to access it.  But the access for residents has been limited because there is a busy state connecting highway (Riverside Drive/Highway 57) that runs parallel to the trail for the length of the Village.   Over 95 percent of the people in Allouez live to the east of the highway and the trail.  Along the four mile stretch of the highway in the Village there is only one place that the vehicle traffic has to stop. That is at the exit ramps for a freeway connection.  There are no sidewalks or bike lanes on the highway in the Village.  When Allouez residents want to walk and bicycle on the Fox River Trail, they get in their cars and drive to a parking lot for one of the businesses that is west of Riverside Drive or they go to De Pere or Green Bay.  The Village is only 2 miles wide from west to east, so all residents live within 2 miles of the trail. 

 

The policy and environmental change initiated by the Brown County Health Department (BCHD), Village citizens and other partners, was to identify the most reasonable crossing areas along Riverside Drive/Highway 57 and seek improvements by local governmental agencies.  The effort is coordinated by the citizen based committee, Allouez Walks and Bikes!, which started in 2003. Since that time the group has been working on the Riverside Drive/Highway 57 issues. The group has also branched out to look at all concerns with walking and bicycling in the Village.  The project is an ongoing project; it takes time to make physical changes to roadways and environments.  The idea for this project came from the people within the Village, including the project director who lives about a half-mile from the trail.

 

The data that supports the desire of the BCHD to have a more physically active community comes from the “Brown County Community Health Status Report” updated in 2002 (1).  In the report, improving cardiovascular health was chosen as a top priority.  To support that priority, data showed that Wisconsin has one of the highest obesity rates in the nation.   It was also noted that the northeastern Wisconsin region has a low rate of regular exercise among residents; estimated at 8 percent for the period of 1996-2000.  Also supporting the effort was data from Active Living Research (2) that has shown there is a direct correlation between how easy it is to travel in a community by walking and bicycling and how much community members weigh.

 

The BCHD spearheaded the process with a health educator organizing a “Walking Workshop” to explore the ideas and to get the input and buy in from the community.  The resulting committee, Allouez Walks and Bikes!, is community- driven with a mix of citizens and professionals needed to move projects forward. 

 

Health Agency Roles

 

The BCHD health educator has taken on the role of secretary for Allouez Walks and Bikes!.  She sets the agenda, writes meeting notes and sends meeting notices.   This job is much easier and less expensive using e-mail instead of traditional mailing and printing.   The BCHD staff can support the committee, but must always look to the committee members for ideas and projects of the committee.

 

 

Partnerships and Support

 

The BCHD partnered with the Wisconsin Department of Transportation (WI DOT) for the initial funding of the Walking Workshop.   Since that time the following individuals and groups have been added to the committee and regularly give input.  All of these groups and individuals have given support to the project and are on the e-mail list to receive the monthly meeting notices and notes from the meetings. 

           


Allouez Citizens

Allouez Park Department

Allouez schools, both public and private

Allouez Trustees

Allouez Village Staff

Bay Shore Bicycle Club

Brown County Highway Department

Brown County Parks Department

Brown County Planning Department

Brown County Sheriff’s Department, Allouez officers

Center for Childhood Safety

Friends of the Fox River Trail

Green Bay Area Chamber of Commerce

Heritage Hill, Wisconsin State Park

WE BIKE

Wisconsin Department of Natural Resources

Wisconsin Department of Transportation

Wisconsin State Senator for the area

Wisconsin Walks


 

Support for this project has been built by asking for help and input from the key players at agencies and government in the area.  The committee is always looking for citizen input and interaction.   Here are some examples of how these people and agencies have been involved:

 

There is a dedicated group of about five citizens who regularly come to the monthly meetings and give input.  There are about fifteen others who are on the e-mail list and will give help on specific projects.   One of the group members was recently elected as a Village Trustee and used membership in Allouez Walks and Bikes! as a selling point for her candidacy. 

 

The staff at the Village Hall help schedule dates and set up the meeting room.  The Parks Department and Public Works directors and the Village Administrator all give input, help on projects and attend the monthly meetings.  

 

The Village Trustees are on the e-mail list and there is usually at least one trustee at every meeting.   They have been receptive and respectful of requests when items have been brought to the board meetings.

 

The Brown County Planning Department has helped in all aspects of the project.  The staff wrote the professional report on Riverside Drive/Highway 57 crossings (3). They also worked with the Village on the new comprehensive plan using smart growth principles (4).  The plan was adopted by the Village Board in 2004. The comprehensive plan recommended items which will improve walking and bicycling conditions in the Village.   

 

The Brown County Highway, Parks and Sheriff’s Departments provided information when asked and sent staff to meetings as needed.  The Fox River Trail is owned by the WI DNR, but is managed by the Brown County Parks Department. Allouez Avenue, which intersects with Riverside Drive is a county trunk highway.  The Sheriff’s Department officers who are contracted to work with the Village help with traffic and safety issues as they arise.

 

The Green Bay Area Chamber of Commerce had a program called the “Bay Area Community Health Partnership”.  This group helped to bring the information to the business community and helped the businesses in the area to understand why better facilities for walking and bicycling are a benefit to businesses and the community as a whole.

 

 

Key Events

 

Summer 2002:

Brown County Health Department staff reviewed past projects that have received CDC Prevention and Promotion funding.  Looking at the Brown County Community Health Status Report being revised in 2002, it was decided to use the CDC Prevention and Promotion funding for 2003 on projects that focus on cardiovascular risk reduction.  Using the example of successful programs from the WI Tobacco Control Program, the staff decided to focus the new program on policy and environmental change.

 

Key staff had been to a “Pedestrian Road Show” in another Wisconsin community.   Using that experience, the staff decided to write an objective for the CDC Prevention and Promotion money that would be used to start two community-based “Walking and Bicycling Advisory Groups” in 2003.  The staff also wrote for a small grant from WI DOT to pay for a consultant to come and run two kickoff events for the two communities once they are chosen.

 

January to June 2003: 

The BCHD health educator looked for two communities to have “Walking Community Workshops”.  She looked for receptive communities with an obvious need for improvement in the environment.   She also looked for a single project within each community that could be the focus of the workshop.  One of the reasons Allouez was chosen is because it is typical for families in the community to not allow children to go to the trail from their homes.  The streets in the Village do not provide access to the trail and crossing Riverside Drive/Highway 57 is dangerous.  Instead, the family will put all the bikes in their van and drive to Green Bay or De Pere and the trail from there.  But all the homes within Allouez are less than 2 miles from the trail.

 

After Allouez was chosen, the BCHD organized the workshop and made sure there was a mix of community residents and political leaders along with staff of various governmental agencies attending the event.

 

June 2003:

The Walking Workshop was held at a restaurant located between Riverside Drive and the Fox River Trail.  Twenty-two people attended.  They were sent out in four groups to try to cross Riverside Drive at different points.  All the participants managed to come back alive!  It was agreed that this is a huge problem.  A list with short-term, midrange and long-term goals was written at the meeting.

 

June 2003 to December 2003:

Using the list of people who attended the event and enlisting more contacts, the BCHD organized a group which called itself “Allouez Walks and Bikes!”.   By the end of the year they had monthly meetings and were looking at all issues involving walking and bicycling in the community.  During this process, a staff member of the Brown County Planning Department was a key player.  He offered to write a report (3) detailing where the most likely crossing points are located.  He reported community support helped him to justify to his supervisor his time spent writing the report.

 

June to November 2004: 

The Brown County Planning Department produced a report detailing the five most obvious crossing points across Riverside Drive to the Fox River Trail.  During this process, drafts of the document were brought to Allouez Walks and Bikes! at monthly meetings for community input.   One of the crossing points was eliminated from the final report when the private, non-profit, property owner expressed concerns for public use of his property.   The final report, released in November 2004, had suggestions for four crossing points and other improvements to the east of Riverside Drive that will help the movement of pedestrians and bicyclists across the Village.  

 

January 2005 to the present: 

Allouez Walks and Bikes! used the planning department report to prioritize the four report suggestions.  Two of the four suggestions are being worked on at present. 

 

The first one being investigated is the suggestion to improve the intersection of Allouez Avenue and Riverside Drive.  A 2-mile stretch of Allouez Avenue is going to be rebuilt by the Brown County Highway Department in the summer of 2006.   The rebuilt road will have bike lanes which it does not have now.  There will also be a sidewalk on the north side of the road.  There is not enough right-of-way to have sidewalks on both sides.   The group is working with the property owner on the east side of Riverside Drive to give a permanent easement through the property to connect to the Fox River Trail.   When the project is done, residents will be able to use Allouez Avenue to travel from the Fox River Trail to the East River Trail which runs along the east side of the Village. Allouez Walks and Bikes! is also working with the Village, State and County officials to have a traffic signal at the intersection of Allouez Avenue and Riverside Drive to make crossing safer.

 

Another suggestion in the plan relates to Heritage Hill State Park which is run by a private park board, but owned by the Wisconsin Department of Natural Resources.  The park has an underpass built below Riverside Drive which only park patrons are currently allowed to use.  There have been discussions with park personnel about opening the gates that lead to a side road and letting the residents in the area use the underpass to cross Riverside Drive as well.  It is possible that a trial period will happen in August 2005.  It was also suggested that a path run from Webster Avenue, down Village of Allouez property, across the corner of the Heritage Hill Park property to a street that runs alongside the park.  This would increase the access to the trail for people living farther east in the Village.  The area is being studied and may be cleared yet this summer for more formal use in 2006.    

 

 

Resources

 

Direct funding for this project has come from the Wisconsin Division of Health, CDC Health Promotion and Prevention funding.  This funding has allowed a BCHD Health Educator to guide the Allouez Walks and Bikes! committee.  There was also a small grant from the WI DOT for the initial Walking Workshop funding.  

 

Other types of in-kind contributions have come from the Brown County Planning Department, other Brown County Departments, the Village of Allouez and WI DOT for allowing employees to use official work time for this project.   Contributions were also made by the many community volunteers who have spent countless hours researching and being a champion for this project and other projects that will make the Village a safer and friendlier place to walk and bicycle.  Allouez Walks and Bikes! has also enjoyed support from Village of Allouez Trustees who have backed the proposals in the Brown County Planning Department report. WI Walks provided a facilitator for the Walking Workshop and ongoing technical assistance.   The committee has had help from the Friends of the Fox River Trail, the Bay Shore Bike Club, WE BIKE, Wisconsin Walks and other groups associated with walking and bicycling in the area.

 

The physical changes to the roadway will be funded by the local government when the area is due to be reconstructed.  Heritage Hill State Park may fund some of the improvements there, but Allouez Walks and Bikes! may have to seek private contributions and in-kind help with some of the landscaping issues.  For some of the improvements, funds can be sought from grant sources.

 

 

Outcomes

 

To measure the outcome of the changes, Allouez Walks and Bikes! has access to monthly electronic user counts that the Brown County Parks Department does on the Fox River Trail.   They have a counter at each end of the Village along the trail. The counts started in 2001. The Parks Department is very willing to share that information with the committee.  There is also the possibility of conducting a resident survey after some of the improvements are complete.   Currently, the number of people crossing Riverside Drive to access the trail is limited to those who are brave and have sprinting ability.   Any kind of improved access across Riverside Drive will increase the use of the trail by local residents and cut down on the number of car trips that residents make to access the trail. 

 

 

Obstacles

 

There have been many challenges in moving this project forward.  One of the difficulties that was encountered is the fear of change.  While the Heritage Hill Park property would seem a logical fit and is a publicly owned facility, there was resistance by the park staff to change the status quo. 

 

Money is also a major concern.  For any major physical change to happen there is a waiting period for other roadway construction to occur.  It is almost impossible to make changes to a roadway if the pavement and facilities are in good working condition for vehicles.  It would be difficult to convince the Village Board to spend money on facilities for just pedestrians and bicyclists.  But when a roadway is being reconstructed to make it better for vehicle traffic, changes to pedestrian and bicycle facilities are much easier. 

 

The many layers of government are also a problem for this project.  For the Riverside Drive/Highway 57 intersection we have three different agencies with some control over the roadway.  Consideration has to be given to who has authority over the roadway.  This leads to conflict over which agency will pay for any changes.

 

 

Lessons Learned

 

Having a committee dedicated to walking and bicycling issues is very important in most communities.  In the last 40 years the people who make the decisions about the roadways and community property have engineered walking and bicycling out of the process.  Many of those same people are still building the same kind of facilities in communities because no one is asking for anything different.  If there is a committee that has input on how roads and public facilities are maintained, it can make improvements when they are most cost effective.   In Wisconsin, the DOT has adopted a policy of “community sensitive design”, which means they will look to the community for input when state owned roads are rebuilt or added.  If there is no organized voice in the community for walking and bicycling issues, the WI DOT assumes the community is not interested in those issues.  Then those issues are not addressed in the design phase of the roadway.

 

Cooperation from all the agencies that are involved with a project should be expected.  If it is not obtained, be respectful and ask again for help from them. Treat all partners as partners and think from the start that they have a stake in this project going well and reflecting well on the community

 

The most important lesson learned is that if the residents of a community do not ask why things are the way they are, nothing will ever change.   Complacency contributes to inaction.  Go out and start asking questions of the people who have the answers and be persistent if there are strong feelings.   A lot of the time the answer to the question will be that things can not be changed.   But more often than not something good will happen.

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Enhancements and Modifications

 

There were some modifications to the plan for Riverside Drive as the plan developed.  As part of the report from the planning department, there was an additional crossing suggestion.   Because this involved private property owned by a non-profit group, there was hope that it could be included.  But when Allouez Walks and Bikes! contacted the non-profit group they had too many concerns about liability and the misuse of the property by the general public.  They requested that the section referring to their property be removed before the report was finalized. 

 

There is also a Village park that would make a good connection to the trail.  But because of past opposition by residents living near this park to anything that would bring others into the area, this crossing was not investigated for the report.  After there is success in the other areas and all the Village residents see the benefit of what is happening, Allouez Walks and Bikes! will try to make improvements in that area too.  

 

The BCHD has used CDC Health Promotion and Prevention funding for projects dating back more than 20 years.   It has been a steady source of funding for projects that may take several years to complete.   This funding helped to start up the Allouez and Ashwaubenon walking and bicycling groups in 2003 and has provided funding for staff to keep them operating.  Because of the success of these two groups, in 2005 more of the CDC Health Promotion and Prevention funding is being used in this direction.  The BCHD is working with Neighborhood Associations in four areas of the City of Green Bay to develop similar walking and bicycling advisory groups.  The federal budget proposal for 2006 is looking at eliminating the CDC Health Promotion and Prevention funding completely.  The BCHD is looking at other avenues to fund this important program, but at this point it is uncertain if the BCHD will be able to continue staff support for any walking and bicycling advisory groups, including Allouez Walks and Bikes!, in 2006.

 

References

 

(1)   The “Brown County Community Health Status Report, 2002” is available at the BCHD website www.co.brown.wi.us/health

(2)   Information from Active Living Research can be found on their website www.activelivingresearch.org

(3)   “Riverside Drive Pedestrian Access Study, Potential Crossing Opportunities, 11/10/2004” is available at the Brown County Planning Department website www.co.brown.wi.us/planning.html

(4)   “Village of Allouez, Comprehensive Plan” can be found at the Brown County Planning Department website www.co.brown.wi.us/planning.html

 

 

Contact Information

 

a.       Name: Rebecca Meert, CHES

b.      Title: Health Educator

c.       Organization: Brown County Health Department

d.      Address: PO Box 23600, Green Bay WI 54305-3600

e.       Phone: (920) 448-6438

f.        FAX: (920) 448-6449

g.       E-mail: Meert_BL@co.brown.wi.us
Map of Village of Allouez

 

Map