Arrive Alive: Seatbelt Safety in Jackson County

 

The local Turning Point partnership in Jackson County, Oklahoma successfully advocated passing a local seat belt ordinance.  The ordinance passed February 18, 2003 and was adopted in the county seat, which is also the largest city in the county.

 

The intended outcome of the ordinance was that local police officers would be allowed to stop and ticket persons not wearing seatbelts.  As a result of this local ordinance we expected to see awareness levels increase as well as an increase in our compliance rates.  We also expected a decrease in injuries and fatalities from vehicle accidents. 

 

Policy Initiation

 

Oklahoma Highway Patrol and the local Police Department presented the local Turning Point partnership with data showing the significance of the problem in our community.  The data including local seat belt compliance rates compared to surrounding counties as well as the state.  We also looked at motor vehicle fatality and injury rates for our county compared to counties similar to ours.

 

Public Health Agency Roles

 

Staff from the local Jackson County Health Department (Altus, OK) provided education to the public on the importance of seatbelt usage and the personal injury rate in the county due to non-compliance.

 

Major Partners

 

Major partners in this effort were local Law Enforcement including Oklahoma Highway Patrol, local physicians, the local Turning Point Partnership, and a community member who lost his son in a traffic accident because a seatbelt was not in use.

 

Official Support

 

Officials who supported this initiative included some of the local city council men and women, Oklahoma Highway Patrol Commander, County Medical Director, Chief of Police, County Health Department Administrator, and members of the local Board of Health

 

Results from the Policy

 

A comparative analysis (one year before the ordinance and one year after) indicates a difference in compliance rate, injury rate and fatality rate.  Injury and fatality rates have decreased and the compliance rate of seatbelt use has increased.  The passage of the local ordinance has also empowered the local police department to apply for grants, which have allowed them to hire an officer dedicated to seatbelt compliance.

 

Lessons Learned

 

Experts in injury prevention and law enforcement could not get this ordinance passed without the help of a local partnership.  The involvement of the whole community made the difference in passing this new ordinance.  And one man’s personal story of loss solidified the policy change.

 

Opposition

 

There was some opposition to the local ordinance.  The opposition came primarily from a couple of the councilmen.  They felt that it is their "right" to not wear a seatbelt.  We were aware of their position prior to approaching the Council.  We had to present our "case" at two different council meetings. 

 

We dealt with their opposition by the following:

1. Showed them results of a community assessment where the residents of the community specifically identified lack of seatbelt use as one of the top five risky behaviors in the community.

2. Brought in experts from our partnership to speak on the importance of seat belt usage and the effect policy can have on behaviors.

3. Invited a local dad to "remind" the Councilmen of his experience (i.e. losing his son because he wasn't wearing a seatbelt).

 

As a result one Councilman still voted against the ordinance, but the others voted in favor.

 

Submitted By

 

Brandie O’Connor

Regional Turning Point Consultant

Oklahoma State Department of Health

401 W. Tamarack

Altus, OK  73521

(580) 482-7308     

(580) 477-2763 FAX

brandieb@health.state.ok.us