No Junk Food Fundraising Policy

 

Valley City Public Schools (VCPS) in North Dakota established a Healthy School Nutrition Policy in August 2004 by a vote of the school board.  One aspect of the policy relates to fundraising and states:

 

All food fundraising on campus, for sale or consumption within the instructional day, will be expected to follow the district nutrition standards.  VCPS encourage fundraising projects without selling food items.  If food items are to be sold off campus, fundraising projects are encouraged to follow the district nutrition standards.  If meat is sold as an entrée, there should be no more than 5 grams of fat per ounce.

 

Prior to enactment of this Healthy School Nutrition Policy, any and all foods could be sold on or off campus for fundraising, including candy bars, soda pop, etc.

 

As part of the policy, each group that plans to sell food items, must be ‘certified’ to do so on an annual basis.  Certification is accomplished by reading the policy and guaranteeing compliance by the group by signing it.  A list of ‘certified’ groups is kept in the VCPS central office.

 

The intended outcomes of this policy are to have few, if any, food-related fundraisers and those that do occur would sell only healthy food products, for VCPS to set a good example by practicing what it preaches about good nutrition, and to decrease the consumption of high fat-high calorie junk foods.

 

Policy Initiation

 

Two major things influenced the development of this policy.  One was the problems associated with poor nutrition among youth and the second was the involvement of a key school board member in a national training on nutrition in schools.

 


          Nutrition Problems of Youth

 

In North Dakota, 16% of grade 6 students are overweight.  There has been a 19% increase in overweight junior and senior high school students.  These trends are clearly associated with risk factors for cardiovascular disease..

 

          Participation in National Training

 

A key member of the school board is a licensed registered dietician and director of the Young People’s Healthy Heart Program.  She attended a national conference in 2002 on a healthy school nutrition environment.  She took material from that conference (including the TEAM Nutrition/Changing the Scene packet) to the superintendent and requested that VCPS Nutrition Team be established.  The Team met during 2003 and 2004 and did an assessment of the nutrition situation in the District.  Among their finding was the common use of junk food for fundraisings.  The Team then set up a subcommittee to address healthier options for fundraisers.

 

Public Health Agency Roles

 

The local public health department had a number of their staff on the Nutrition Team that discussed the issues and made decisions.  The North Dakota State Health Department offered Team Nutrition grants to schools and VCPS was awarded $3,000 for the 2003-2004 school year which was critical to the success of the project.

 

Major Partners

 

The major partners included the VCPS and the Young People’s Healthy Heart Program as noted above.  In addition, Mercy Hospital in Valley City, ND was a major partner.

 

Official Support

 

Key supporters for the effort included the superintendent, the school principals, and the school food service director.

 


Results from the Policy

 

A tracking form for fundraisers is being used.  Principals require fundraising organizations to complete it and provide a copy to the food service director.

 

It should be noted that the policy says organizations are ‘encouraged’ to not sell food items and ‘encouraged’ to follow the district nutrition standard when they do.  There is a continuing effort to monitor and market the policy and to help staff, parents and students accept and follow it.

 

90% of products sold this past year met the standard.

 

A Coordinated School Health Grant for 2004-2005 allowed for continued implementation of the policy.

 

Opposition

 

There was some opposition to the project from principals and some are yet to be convinced a change should have been made.  Opposition came in the form of questioning by those who had concerns.  Concerns raised include:

 

·        Placing limitation of products sold for fundraising.

·        Dictating to teachers what food products they could allow and serve.

·        Whether pop machines in teacher’s lounges would be turned off during the day.

·        Whether teachers could drink pop in the lounge during the day since students could not.

 

Opposition was dealt with by compromise (e.g., allowing pop machines to stay in the teacher lounges but not allowing teachers to take pop outside the lounge).

 

Most everyone in the school system had some degree of opposition to the changes.  The strongest advocates for the changes were parents and the health professional community.

 

Lessons Learned

 

Lessons learned from enactment of this policy include:

 

·        It is essential that both the administration and teachers believe in the suggested changes to policy.

·        There has to be good planning.

·        It has to be recognized that change takes time.

·        It took a key leader/policy maker coupled with data and willing group of parents, students, teachers, administrators and community supporters to get the project off the ground.

 

Submitted By

 

Sharon E. Buhr

Valley City School Board President

c/o Mercy Hospital

570 Chautauqua Blvd.

Valley City, ND 58072

701-845-6456

(Fax) 701-845-6413

sharonbuhr@catholichealth.net